Hi again, I’m a product designer who leads with research

I design by understanding how people think and move through systems, then translate that into clean, tested interactions.

I design for real constraints and real outcomes

I’ve worked across healthcare, AI, and SaaS, where clarity and trust directly impact how people use a product. I focus on making complex workflows easier to follow and act on.

Before design, there was engineering…

My undergrad in Electrical Engineering at IIT Gandhinagar taught me how to break things down, find what matters, and think beyond the surface.

Good design is a team sport

I've worked with startups and research labs as part of the core team, running studies, shaping product decisions, and iterating closely with engineers and stakeholders.

What keeps me going

New people. New problems. New patterns. No two projects look the same. I like work that asks me to think differently every time, and I like work that moves.

Some days it's spreadsheets and sticky notes. Other days, it's sketching, testing, adjusting. It’s that constant shift between structure and surprise that keeps me going.

How I work

System-first, people-always

Clear communication > noise

Design decisions backed by reasons

Reliable, consistent, quietly obsessive

Things I’ve done a million times

User interviews

Affinity mapping

Heuristic audits

Wireframing

Prototyping

Usability Testing

Persona Development

Journey Mapping

Flow Diagrams

What I’m up to, beyond work

I love exploring new cities with no agenda, except maybe a good beach and a good café. I’m also mildly obsessed with sunsets, desserts, and the idea of doing photo shoots.

Want to talk design, research, or fun side projects?

Get in touch:

© 2025 Tanvi Sanandiya

Want to talk design, research, or fun side projects?

Get in touch:

© 2025 Tanvi Sanandiya

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